For coaches, info-product business owners, and creators …

Help more people & make more money

While wokring less
By going "beyond" Email Marketing

Without burning more money on ads nor sacrificing the relationship with your audience …

How🤔?

The Hero's Journey

There is more than one way to skin a cat and the same goes for getting online conversions.Email — Paid Ads — Organic.All of these vehicles work.But if you are selling a sophisticated product or service, i.e., a personal transformation…You must dial the salesy and pushy marketing tactics down a notch and dial the trust-based approaches of marketing up a notch.And there is no better way to accomplish this than by telling a story.But not just any story…No, we accomplish this by telling your potential customer their OWN story.How?Let me introduce you to the work of the late great, joseph campbell, and one of his best works:

The Hero's Journey:

AuthenticityThis is what is in demand but in short supply .Odyssey Marketing is a counterintuitive approach to marketing that provides the full spectrum of YOUR authenticity with the LEAST amount of heavy lifting necessary on your end .We do this by combining the storytelling and persuasion principles that are as old as time with the leverage that the new and latest technologies of our day & age, i.e., AI, automations, and the best ever-changing business practices provide .This unique approach to marketing allows you to develop deep emotional bonds with your clients, customers, and audiences without burning out your audience or eroding trust with forceful sales tactics .And as a result …You will nurture a level of trust and connection that competitors can't hope to replicate.But maybe even more importantly …You will be as free as possible – in both time and finances, to live the life & vision YOU envisioned when you started your business .Without losing any more of your freedom, dealing with clients that are not willing to put in the work .This is Odyssey Marketing ..

My name is Hodaifa Eskifati .
And I want you to know that I do everything involved in this service offering myself .I'm not some nameless, faceless marketing agency that demands overpriced fees and/or outrageous revenue share percentages, and delivers generic results .I do everything myself .My clients love this because they're so used to getting burned by agencies (even the 'prestigious' ones that come highly recommended) .But at the risk of sounding too cheeky, I guarantee I can hit your brand voice & message better than you can (or your intern, internal marketing hire, or agency).

Enough about me
let's talk about you

If this sounds like you I may be able to help you:

You are a creator or info-product owner with high standards for the marketing delivered to your respective customers, and are currently dealing with some of the following …

You’re successful, but not sure how to sustain, scale, or replicate it.
Your ad spend is becoming both more expensive and less effective.
You have customer data that is not being used as well as it should be.
Your monthly recurring revenue is lower than you’d like.
You're hesitant about carrying a full-time, salaried marketing employee/team, given the associated risks and costs.
You’re overly reliant on an external 3rd party like an agency for your marketing infrastructure, or otherwise unhappy with their delivery.
You have a particular goal for your marketing, but don’t have the time or resources to take it on directly.
You’re on the cashflow rollercoaster. Some months it’s high. Some months it’s low.

But it does not have to be this way any longer because it is in fact possible to:

Free yourself from dependency on marketing channels you don't own like paid ads
Increase both your MRR and margins at the same time.
Build a marketing system that generates predictable income every single month.
Automate your email marketing, so it brings in money without you having to lift a finger.

And I’m here to help you do it.

The most practical means for owners, artists, and brands to increase sales, improve retention, and create predictable growth in their business is via EMAIL.Email has existed for over 40 years and largely remained the same in terms of basic functionality.Some brands use it, few do it well.And it's not going anywhere.I develop email marketing systems that boost your bottom line while building bulletproof long-term relationships with your audience.People want authenticity, and there is ALWAYS a way to connect authentically with your target audience.The result is a level of trust and connection that competitors can't replicate.

Here's How I Can Help

Odyssey Email Infrastructure

An advertorial is a combination of editorial and advertisement, It’s a way to persuade your prospects to buy without them feeling like they’re being sold to. While most prospects read a sales page with their guard up, an advertorial can make the customer feel like they discovered something unique without noticing they’re being sold to. That way, when they land on your sales page, video sales letter, or product page, they’re ready to convert.

Odyssey Offer Creation

Odyssey Product Launches

Odyssey Funnel Builds

Odyssey Copywriting

The solution is
easier
(and faster)
than you might think

Here’s the thing…You can scale your business without relying on paid ads.You can increase revenue without increasing your ad spend.Your business does not have to rely on moody, unpredictable ad platforms anymore.If you set up your email marketing the right way…

But let me guess:

→ Free yourself from dependency on single-channel marketing.→ Increase both your MRR and margins at the same time.→ Build a marketing system that generates predictable income every single month.→ Automate your email marketing, so it brings in money without you having to lift a finger.→ Increase the ROI you get from email as quickly as possible.And I’m here to help you do it.

Nice to meet you .

Hodaifa Eskifati
_Founder

My name is Hodaifa Eskifati

And I won't lie to you …Have I been in the business for 10+ years, like every marketeer wants you to believe they are? (while looking barely 25)No, I have not.Have I generated millions in profit for clients like every snake oil merchant has these days?As of this day…
Nope, I have not.Am I the best marketeer that has ever graced the face of the earth?I am not (for now).But what I do have that weights far more than shallow boasts & claims is integrity.I write Advertorials, Email Sequences, and Sales pages, but the bulk of my work is thinking.I help online entrepreneurs grow their businesses by finding, distributing, and scaling the most powerful ideas for their audience.

What you get with me

High converting advertorials

Email Flows

Email flows are automated email sequences that are triggered by buyer behavior. They’re the workhorse that brings you higher average order values, repeat customers, and increased lifetime values. The great thing about email flows is you set them up once and they continue running in the background bringing you new customers and additional revenue on auto pilot.

Point Me In The Direction Of Your Custom Project & Pull The Trigger

If you have something specific in mind that you want help with. Just point me in the direction of your biggest Advertorial / Sales Page / Email problem and pull the trigger.